Otávio Batalim, Specialist for Sales Support in Customer, Sales and Service Desk
“Strategic thinking opens new doors”
Otávio Batalim - Specialist for Sales Support in Customer, Sales and Service Desk
Otávio, what inspired your interest in Flow Components?
“My passion for Flow Components started with my studies in Mechanical Engineering, particularly Fluid Mechanics. Seeing fluid dynamics in action in the university lab was fascinating. Since 2011, I have worked with pumps, valves, and cleaners in the food, beverage, and pharmaceutical industries. From 2021 to 2024, I expanded my expertise to separators at GEA Westfalia in Brazil. Now, at GEA Hilge, I’m excited to work with top-tier flow equipment.”
If you had to describe yourself in one word, what would it be?
“Strategic. Throughout my career, I've always looked for ways to improve processes and solve problems more effectively. I often break down complex challenges into smaller, manageable steps, exploring all possible options before deciding. This strategic perspective helps me overcome challenges efficiently and make a meaningful impact..”
“Understanding customer needs worldwide and demonstrating how our solutions enhance their operations is key for me.”
Who do you collaborate with in your role?
“I work closely with my teammates in Offer and Sales Management. My job involves selecting the best pump technology solutions for key accounts across multiple countries and collaborate with colleagues from other GEA divisions worldwide. What defines us as ‘GEA’ is our determination to provide the best solutions and our resilience in overcoming challenges. We all share the commitment to GEA’s vision: ‘Engineering for a better world.”
Looking back, is there a project you are particularly proud of?
“Absolutely. In 2019, I was responsible for Flow Components sales at GEA Brazil. Our mission was to restructure the business model and shift to a proactive sales approach. With strong support from GEA Brazil’s directors and the German team, we achieved a substantial increase in business by the end of 2021. Seeing how we adapted, innovated, and grew the market was incredibly rewarding.”
How has your experience shaped you personally and professionally?
“Working in different GEA divisions, actively engaging in sales, and transitioning to a strategic sales approach has deepened my technical and commercial understanding. It has also strengthened my ability to work with diverse teams. Personally, seeing the tangible impact of my work has been fulfilling. This experience motivated me to pursue an MBA, focusing my thesis on Strategic Sales Management.”
“Seeing the tangible impact of strategic sales has motivated me to pursue an MBA”
What are your aspirations for the future?
“I am very optimistic about the future. Being part of the pump specialists’ team is exciting because pumps are essential to so many processes. I see my career continuing to grow at the GEA Hilge Center of Competence in Bodenheim. My goal is to drive advancements in sales, processes, and technology, ensuring GEA remains a leader in the pump industry.”
